Marketing & Creative
A communications specialist writes and distributes the messages a company sends to employees, customers, media and the public. The role keeps tone and facts consistent across newsletters, announcements, press materials and executive messaging.
Ways to hire
4options
contract, contract-to-hire, full-time and executive search
The role
Teams typically hire one when internal or external messaging is handled informally, or when growth, change or public scrutiny demands steadier and more consistent communication.
Typical responsibilities
Core skills
Tools and systems
Related titles
Typical background
Typically 2 to 5 years in communications, journalism or marketing, with a bachelor's degree in communications, English or journalism.
At a glance
The essentials for planning the hire: level, background, how you can hire and what the role typically pays.
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FAQ
Straight answers to the questions employers and candidates ask about this role.
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A communications specialist writes and distributes the messages a company sends to employees, customers, media and the public. The role keeps tone and facts consistent across newsletters, announcements, press materials and executive messaging. Typical responsibilities include: draft press releases, announcements and executive talking points; plan and schedule internal and external communication campaigns; edit newsletters, web copy and leadership messages for tone.
Look for business writing, media relations, editing, message development, internal communications and stakeholder coordination. Experience with Cision, Muck Rack, Microsoft 365, Mailchimp and Canva is common in this role.
Yes. A communications specialist is one of the roles employers most often hire on contract, for projects, busy periods, leave cover and vacancies. Contract-to-hire is also an option if you want to work together before making a permanent offer.
A communications specialist covers a wide range of messaging, including internal and executive communication. A public relations specialist concentrates on media relationships and public reputation. If your need is mostly press and coverage, hire public relations. If it spans employees and leadership, a communications specialist fits.
It depends on the audience. External messaging belongs with marketing or a corporate communications lead. Employee-focused communication often sits with HR or operations. Many companies place a single communications specialist in marketing and have them coordinate with HR on internal announcements.
Related roles
Every role in the practice is recruited by the same specialist team.
